10. Facebook / Nonprofit Creative Considerations
Swng Productions brought me on board as a collaborator for a 3-minute explainer for Facebook to help them communicate creative best practices to nonprofits working on their platformI was supplied with a script, and it was my job to create, develop, and produce an animated storyline to guide the viewer through the practices. I chose a simple story about a woman working to get dogs adopted, to help showcase the power Facebook holds in connecting groups of like-minded people together. Additionally, the video had to be produced in Facebook’s new company illustration style, which gave me an interesting challenge as well as a chance to explore new techniques.
The entire video came together in a little over six weeks, with four in production.
![](https://freight.cargo.site/t/original/i/381a42e28925d03cd502d46667110b7be5486e51eaa70dc7007be88faefd5618/FB01.jpg)
![](https://freight.cargo.site/t/original/i/36b58bcb88f6c11351ed5b66ed3e804dcaf0589e2ff168434481b0973b7ed9be/FB02.jpg)
![](https://freight.cargo.site/t/original/i/008788a39d86905ebc9a8e2dbf14a00faed5da2bccf8b0f7cd2d9bb362fccda9/FB03.jpg)
![](https://freight.cargo.site/t/original/i/9ffa3b35675a19a33a8e0ede75b1b63deaa820c65c0254dafb44a73ac8be700c/FB05.jpg)
![](https://freight.cargo.site/t/original/i/a33f2d997c9ff2aab3cd25ed58909fa96d6ec94b2b0469d05d7113b4d4509b64/FB04.jpg)